How much more stupid can budweiser commercials become?
When will we ever be spared from having this ignorance spewed into our living rooms during the Super Bowl? In this one, Budweiser tries to get a laugh out of a bunch of idiots preferring to die drinking piss over calling for a rescue. Yeah, I know it’s supposed to be a Lost parody, but when you begin to understand what real craft beer is and when you begin to realize what kind of company InBevAB is, and the tactics it and its distributors use to control market share, none of the commercials are funny anymore (except the ones that try to seriously tout how good the beer is… those are laughable). All the other commercials are nothing but branding and make budweiser drinkers look like idiots.
One thing Anat Baron does a pretty good job of in Beer Wars is to try to expose this company for what it is. Stream the film and see for yourself.
Then, for some encouragement from the craft beer segment (only 5% of the current market), take a look at I Am a Craft Brewer, which features up and coming successful craft brewers more interested in pursuing the noble craft than in gaining/retaining marketshare through anticompetitive efforts and brainwash. ABI sales were down 12% this January over last January. Let’s hope they continue to decline.



















































































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